About Us

“Dressing the Bellies you Love” since 2012.


Stellybelly was founded with one goal in mind: to dress children in fabulous clothing at an affordable price.  Unlike other boutique style shops, we’ve been able to achieve this goal by working direct with our factories. This not only lets us be totally hands on with design and quality control, but also grants us the ability to pass on loads of savings to our customers.


Many of the things we love come in small packages, and our inspiration for Stellybelly was no different.  She was a November baby and was named Stella.  Like most first children, she instantly changed the lives of our co-founders. Already fashion savvy themselves, they began stocking up on sweet, stylish smocks for their new little lady. However, they quickly realized that much of the quality clothing out there did not quite fit the budget.  They were surprised at how expensive adorable, quality clothing could be, and discouraged at how much quality was lost for affordable ones.


They knew that someone needed to bridge the gap between quality and affordability in the world of children’s clothing, so why not do it themselves? After enlisting the help of some like-minded super moms and co-opting Stella’s nickname “Stellybelly,” a brand was born!


The new brand was launched in April 2012, dedicated solely to selling through Facebook auctions twice a week. What was once a small idea to dress a small person quickly became an expanding and thriving buisness.


Today our team looks much like it did on day one, with the exception of a few additions and even an office dog! We remain super passionate about the design and quality of our products and are dedicated to serving our customers in the best ways possible. We want you to not only love our clothing, but also the moms that are behind their creation.


Stitches, Smocks, and Sweet Thoughts,

The Stellybelly Girls